Articles
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The Best Marketing Channels For B2B SaaS (w/o Sales or Ads)
When I started Gymdesk in 2016 as a solo founder, I had high confidence I could ship a working product, but much less confidence in my ability to generate traction and revenue from it…
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Bootstrapping Vs Venture Capital
For over a decade, I’ve started multiple companies that optimized towards raising venture capital. I was following the narrative Silicon-Valley and the tech media have been pushing for ever – that the path to…
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How to fire yourself as a founder
In my previous post I wrote about the process I went through growing Gymdesk from a one-person operation to a company with over 10 FTE at that point in time. One of the least…
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Building A Fitness Tech Company During COVID
In my previous article I stopped just before things got interesting. Gymdesk (then Martial Arts on Rails) had reached $12k in MRR in the middle of 2019, then remained stagnant for the rest of…
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Bootstrapping to Profitability, the story of a B2B SaaS founder
When I started building Gymdesk at the end of 2015, I had no idea how long it would take for it to be profitable enough that I could live from it full time. At…
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Startup Postmortem: Binpress
For over 5 years, my life revolved around growing my previous company, Binpress. In the months since we found a buyer for it, I’ve had some time to think about why it failed. Now…
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How videogames shaped my path in life
I just finished watching “The Art of the Game” (embedded below), a documentary about the evolution of digital games as the dominant media format. Me and computer games go back a long way. I…
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Why Israel Is A Startup Nation
Israel has a population of 8.1 million and yet has more companies listed on the NASDAQ than any country outside the U.S.A, except China. A book released a couple of years ago called Startup…
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After reviewing 300 startup applications, this is what I learned
In a previous post, I wrote about why and how you should join the 500startups accelerator (or any premier accelerator program, for that matter). I briefly mentioned that I’ve been given access to provide…
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Post mortem: Why and how you should apply to 500startups
A couple of months ago, I wrote about our first week in the 500startups accelerator program. With the program now officially (?) over, I wanted to share my experience with it and help interested…